What the fee covers

Google Ads puts your business at the top of a search result for the terms you choose, and you pay Google each time someone clicks. It can bring in calls, and it can burn through money just as fast if nobody is watching it. Management is the watching: the setup, the choices about which searches to show for and which to exclude, and the monthly adjustments that keep the spend going toward people who call.

A flat fee, not a percentage

Google Ads management is priced on a call: a flat monthly fee, not a percentage of ad spend. The distinction matters. When a manager is paid a percentage of what you spend, the manager is paid more when you spend more. A flat fee is the same whether your budget is small or large, so the advice about the budget is just advice.

Two bills, kept separate

You pay Google for the ad spend. Our fee is separate, and it is the only thing you pay us. The budget is yours to set, and you can see what Google charged for the clicks apart from what we charged for the work.

Why priced on a call

The fee depends on how many services you advertise, how many towns you want to show in and how much setup the account needs, so there is no single number that would be honest on this page. We put it in writing before anything starts, like everything else.

A business owner outside his shop checking calls and leads on his phone

The short version

  • A flat monthly fee, priced on a call
  • Not a percentage of ad spend
  • No long-term contract
  • You pay Google for the ad spend
  • Tracking that counts calls and form fills

Tracking and the monthly report

A click is not a customer. Before the first ad runs, we set up conversion tracking so the account knows when a click turned into a phone call or a form fill, and the monthly report counts those, not just clicks and impressions.

What you see each month

The report shows what was spent, how many calls and form fills came from the ads, and what changed in the account that month and why. If the ads are not bringing calls, the report says so, and the fix is discussed with you, including stopping. The point of a flat fee and no long-term contract is that you keep paying only while the ads are earning it.

No long-term contract

There is no long-term contract for ad management. You can pause or stop, and the ad account's spending stops with it. The same goes for the rest of what we do: the website is yours, the domain is yours, and nothing here locks one service to another.

A note about Google

We manage ads in Google Ads as your designer, not as Google. Google does not verify or endorse these services, and no ranking or ad result is guaranteed.

Common questions

What does it cost?

Google Ads management is priced on a call, as a flat monthly fee rather than a percentage of your ad spend. The fee depends on how many services and towns you advertise and the setup the account needs. You get it in writing before anything starts.

Who pays Google?

You do. The ad spend goes to Google, separately from our management fee, and the budget is yours to set. You can see on each bill what the clicks cost and what the management cost.

Am I locked in?

No. There is no long-term contract. You can pause or stop the ads, and the management fee stops with them.

What will I see each month?

A report that counts calls and form fills from the ads, not just clicks, along with what was spent and what changed in the account that month and why.

Talk about Google Ads

Tell us what you want the ads to bring in and where. We talk it through on a call and put the fee in writing.