What an Athens shop needs from a site

Athens is the Limestone County seat, west of Huntsville, with a courthouse square of its own and the shops and makers that go with one. The question we hear most from an Athens business is not "do I need a site" but "do I need a store." The answer depends on what you sell and to whom.

A store, or a site

If customers from outside Athens would buy what you make or stock, and you can box it and ship it, an online store earns its keep: the catalog is on the web, the checkout runs every day, and a customer can pick up in the shop or have it sent. If what you sell is bought in person, a store is a cost with no return, and a clear site does the job: hours, where you are, what you carry and a Google Business Profile that matches, so a search on a phone ends with a visit.

What the shop gets either way

A site that loads fast on a phone, your photos placed, copy written from your notes, a form that goes to your inbox and the Business Profile linked. A five-page site starts at $2,450. An online store starts at $2,950 for up to 100 products, and larger catalogs are priced on a call. Both come with a walkthrough call, and the site and the domain are yours.

What we build for Athens

Four things an Athens shop or maker might need, each priced on its own and each without a long-term contract.

  • An online storeFrom $2,950 for up to 100 products, with pickup and shipping choices where you offer them. Store care at $167 a month keeps checkout running.
  • A site for a shop with no catalogHours, directions, what you carry and your photos, from $2,450 for five pages.
  • Google Business Profile and listingsLocal SEO from $500 a month: profile work, listings cleanup and a monthly report. Google does not verify or endorse these services, and no ranking is guaranteed.
  • Hosting and careHosting, daily backups and updates from $47 a month, or $97 with up to two hours of small edits.

A store for an Athens supply business

A supply business in Athens often sells to crews across Limestone County and into Tennessee, so the store has to answer one question on every product: can it be shipped, or do I drive in for it? Some items ship, some are pickup only, and a few are call-to-order, and a good store says which on the product itself.

That is how we build stores: a catalog people can search, pickup and shipping spelled out, and a checkout you can change yourself. See e-commerce websites for what is included and what it costs.

Photo: Limestone County Courthouse by Carol M. Highsmith, Library of Congress, public domain, via Wikimedia Commons.

The Limestone County Courthouse on the square in Athens

Store care

A store with a live checkout runs on store care at $167 a month: hosting, daily backups, checkout and catalog checks, a few edits a month, and the site editor included so you can change prices and products yourself.

Common questions

How many products can a small store hold?

The $2,950 build price covers up to 100 products. Larger catalogs are priced on a call. An item with several sizes or colors counts as one product.

What does a store cost each month?

Store care is $167 a month, with the site editor included, and it is required while checkout is live. A site without a checkout runs on the $47 or $97 plan instead.

Do I need a store to sell online?

Not always. A shop that takes orders by phone, or sells a few items that change often, may do better with a plain site that shows what is in stock and a tappable phone number. Tell us what you sell and we will say which on the call.

Get a price for your site

Tell us about your Athens shop and what you sell. We talk it through on a call and send a written price before anything starts.